Non-fiction Books: The Book of Me series
I am the best-selling author of three books for the scrapbooking industry. They are non-fiction instruction books that offer inspiration and resources to create meaningful scrapbooks about specific themes. I not only wrote the books but also served as an unofficial project manager, acting as a liaison with more than 150 contributors across all three books:
- Conducted outreach to the artists to secure permission to use their art in the books
- Confirmed art supply list for each piece of artwork
- Facilitated permission contract paperwork
- Managed shipping of physical artwork and published books between the artists and my publisher
Facilitation and Community Management
The book material was so compelling, I created, facilitated, and managed two online communities – one to communicate directly with my readers and share weekly challenges, and another to communicate with scrapbooking instructors who wanted to teach classes based on the books. The communities had about 3,000 and 1,500 members respectively.
As community host, I posted over 125 weekly challenges and provided feedback on responses, typically 50-100 posts a week. To manage the challenges, I developed and maintained a weekly editorial calendar.
After two years of posting, I repurposed 100 challenges into premium content and marketing collateral to sell to industry professionals. These supplementary teaching materials included lesson plans, talking points, challenges, and printables.
To further serve the scrapbooking instructor community, I taught “teach-the-teacher” classes based on my book material at national trade shows and conferences. Scrapbooking store owners across the United States and Canada also regularly flew me out to teach classes to their customers on-site.
The inspiration behind the books
Hover over each book to learn more.